UPDATED: Sony confirms UK prices for 2010 Bravia TVs
We've just received confirmation of more UK prices for Sony's 2010 Bravia TV range.
The flagship Signature Full 3D KDL-LX903 models retail at £2000 (40in) and £3500 (60in).
The Cinematic 3D-ready KDL-HX903 models will sell for £2199 (46in) and £2500 (52in), while the KDL-HX803 series cost £1800 for the 40in model and £2200 for the 46in.
The Presence edge-lit LED KDL-NX803 models will cost around £1600 (40in) and £2299 (52in). Turn to the KDL-NX703 and prices are £1300 for the 40in and £1700 for the 46in.
Lower down the range, the Essential EX series will be priced as follows:
EX403: 32in £550, 37in £650, 40in £750, 46in £999
EX503: 32in £700, 37in £800, 40in £900, 46in £1200, 55in £1698
EX603: 32in £800, 40in £949
The EX43B range of tellies with integrated Blu-ray players is due for release in May, and the BDV-IZ1000W 3D Blu-ray in a box system will go on sale in September, prices to be confirmed.
For full details of Sony's entire 2010 product range, see our special blog.
Follow whathifi.com on Twitter
Comments
Sony has increased some of its prices since this article was first published.
The tricky thing is that TV manufacturers can only give us 'guide prices', they're not allowed to set an RRP, so retailers can, in effect, sell the TVs at whatever price they like.
The Sony KDL-40HX803 we tested in August is now £1800, so the price you've quoted for the '46HX803 may well be right.
read your article and the above mentioned blog with interest...
funny how my local (colchester) sony centre and also john Lewis seem to add on a healthy dose of 'quid' above the quoted prices!
Example; john lewis have the Bravia KDL46HX803 for sale at �2199. however sony would have one believe it's obtainable at � 1600. Thats like �600 quid extra!!!!!!
What gives?
Where can i get one at the real price?